Before you can convince an auto shopper to buy your vehicle, you need to make sure you’re listing your cars where they can see them around the clock – even on holidays. There is a large amount of third-party websites where you can list your cars online – some free and some charge a fee based on post or package. In order to determine which classifieds you should be posting on, we recommend that you assess your available options by testing and tracking results.
To give you a head start, we’ve listed below the top classifieds our dealers love posting on that are worth testing.
Six Most Searched Classifieds for Car Listings
1. Facebook MarketPlace
Facebook MarketPlace is a great free option that can bring a lot of traffic and exposure to your dealership. Through FBMP, car buyers can connect with you directly via messenger to ask questions about your listings.
Craigslist is among the largest sale-by-owner websites. At 5 dollars a post, Craigslist has proved to be effective in converting into car sales. However, if you are not posting frequently, your post can quickly get lost in the feed.
Specializing in car listings, cars.com can connect you with a large audience of car shoppers. The classified offers a free package that includes up to 5 photos for 30 days at a time.
Among the larger platforms for selling cars online, Autotrader can help you reach a wide audience of car shoppers in your region. The basic ad package for advertising your car starts at $25 and lasts for one month.
5. eBay Motors
Including your listing within the local classifieds section of eBay Motors will display your car to anyone who searches for a used car in a 200-mile radius. If you’re selling your car here, you can choose to use the “Buy it Now” option. This allows the buyer to pay for the item with no auctioning required.
6. Car Gurus
With over 20 million shoppers visiting their website per month, CarGurus is another viable option for listing your vehicles. Listing your car on CarGurus is free, however, you are charged a $99 fee once the car is sold.