The fastest and most effective way to build up your sales pipeline and get your inventory out to many car shoppers is by running an online advertising campaign. While there are many online advertising channels that can be leveraged to market your dealership, Facebook has become one of the largest and most efficient advertising channels. It gives automotive dealerships a
Having a well established digital car sales funnel is key to establishing a high performing car dealership. Why? Because the most common customer paths to purchasing a vehicle are digital. 90% of car buyer journeys happen on a digital device, whether it’s a smartphone, tablet, or computer. This means that having a strong online presence is vital for your dealership’s
As consumer confidence is beginning to come back to normal and the outlook on the auto industry is improving day by day, auto dealers are starting to find themselves with another challenge…diminishing inventory. Since vehicle factories have been either closed or running at low capacity for the last few months, many car dealerships are worried that they might have trouble
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