Memorial Day Marketing Tips for Car Dealerships

  May has historically proven to be among the most active months for car shopping. And while consumers are definitely being more careful about how they are spending their money during this period, we’re forecasting a surge in car shopping activity as Memorial Day approaches. According to Google data, 52% of auto buyers say that this pandemic has not changed

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Achieve Automotive Growth Despite the Health Crisis

  As we face the uncertainties of the impact COVID-19 (Coronavirus) will have on the automotive market, automotive dealers must take immediate action to optimize their lead generation strategies. Being in denial in the early stages of economic and consumer behavior changes will only make you vulnerable in a couple of weeks or months’ time. You must make changes to

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Ad360 – What Online Advertising Can Do For You

When advertising your cars, there are three important factors to consider: visual appeal to grab attention, location to maximize exposure, and relevancy to improve response. This is why display ads, advertisements that appear in front of users on website pages in the form of graphics, have become a popular practice in digital marketing today. With its visual and targeting capabilities, display ads

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3 Reasons your website needs to be mobile optimized

Did you know?     79% of car buyers say the internet is the most helpful information source when researching auto dealerships. 68% of sales and 51% of service customers said they used a mobile device to research and evaluate dealerships. 87% of car buyers said they used online review sites to help them select a dealership. 77% of car shoppers/owners who have seen a Facebook ad say they

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Start driving more traffic with Online Ads

Whether you’re just opening a dealership or looking to make your dealership better, Ad360 is a powerful advertising tool. Take advantage of Display, Retargeting and Dynamic Retargeting ads in order to reach new auto buyers as well as your current audience to sell more cars. Display ads appear on over two million websites, so your cars can show up wherever potential buyers browse. These ads are designed to entice

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What You Need to Know About Today’s Car Shoppers ?

What you need to know about today’s car shoppers? The world of automotive retail is changing and growing. Some dealerships are breaking records, dominating their markets, and selling more cars than they ever have before. What’s their secret? How have they managed to get so far ahead of their competition? Well, if you ask Russell Wilson, the answer is quite

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Is your dealership on Instagram?

If you’re not using Instagram to share pictures of your inventory and increase your sales, YOU ARE MISSING OUT! In the past year, we’ve seen several dealerships jump into Instagram as part of their overall digital strategy. Indeed, Instagram is one of the best mediums to share visuals of vehicles. In June 2018 Instagram announced it had hit the 1 billion users.

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