CUSTOMER REVIEWS, A VALUABLE PROMOTIONAL TOOL FOR YOUR DEALERSHIP Online reviews can have a major impact on your business. When it comes to selling cars, dealership online reviews have never been more important. Reviews can be a critical factor for consumers to choose your dealership over another. Here’s why: 92% of customers read online reviews before making a purchase decision.
Blogging on your website can make a powerful difference in terms of leads, search visibility, and sales. Offering pertinent and valuable content on your blog will also allow you to build your brand awareness. According to relevant reports, here are a 3 facts you should know about blogging on your website: 80% of companies have a growing customer
When advertising your cars, there are three important factors to consider: visual appeal to grab attention, location to maximize exposure, and relevancy to improve response. This is why display ads, advertisements that appear in front of users on website pages in the form of graphics, have become a popular practice in digital marketing today. With its visual and targeting capabilities, display ads
A powerful CRM (Customer Relationship Manager) is a great tool for any business that values Internet leads. Managing a segmented list of subscribers is essential to follow up with leads in a timely manner, providing them with the service they are seeking, and convincing them that your dealership is trustworthy. Dealerships have unique needs when it comes to managing leads.
It is well known that technology and digital infrastructures can put dealerships ahead of their competition. Dealers that move fast continue to gain more clients and grow their profit. If you’re reading this article, you are probably ready to take your dealership’s marketing to the next level. Here are some trends and innovations to pay attention to and that you
71% of car buyers today check out dealerships online before they actually go visit it. Knowing that, dealerships need to work on building their online reputation. How? (You’ll probably ask). The answer is testimonials and happy stories from happy clients. These will not come in on their own. You need to actively encourage your clients to write about you and
Did you know? 79% of car buyers say the internet is the most helpful information source when researching auto dealerships. 68% of sales and 51% of service customers said they used a mobile device to research and evaluate dealerships. 87% of car buyers said they used online review sites to help them select a dealership. 77% of car shoppers/owners who have seen a Facebook ad say they
It seems like every article about dealership marketing ideas has the same vague. Email marketing. Responsive websites. Social media. These are all well and good, but they aren’t new ideas, they’re the standard (or what should be the standard). So, we put together brilliant and different car dealership marketing ideas. Not every dealership can accomplish all these ideas, but any
Facebook marketplace is the largest auto classified on the market today. If you’re not already advertising on it, you should know that you’re more likely to make more sales on Marketplace than on any other classifieds. EASY COMMUNICATION Buyers on Facebook marketplace have the possibility to contact your dealership through instant messaging by way of Messenger, which also allows for
Whether you’re just opening a dealership or looking to make your dealership better, Ad360 is a powerful advertising tool. Take advantage of Display, Retargeting and Dynamic Retargeting ads in order to reach new auto buyers as well as your current audience to sell more cars. Display ads appear on over two million websites, so your cars can show up wherever potential buyers browse. These ads are designed to entice